WOMEN ENTREPRENEURS CHALLENGES AND ACHIEVEMENTS IN SEARCH OF SOCIAL AND ECONOMIC INCLUSION: A CASE STUDY OF FAIR SELLERS IN MONTES CLAROS/MG

Main Article Content

Wilian Toneli da Silva
Bianca do Nascimento Toneli
Jaqueline Rodrigues Aguiar

Abstract

Entrepreneurship is currently the subject of constant discussions within the economy, the business and social environment, since it is one of the main tools responsible for the social and economic development of a country, directly interfering in its economy. A scenario that began to be slowly modified with the Industrial Revolution, in this growing industrialization, women were employed in industries and workshops, but without leaving aside household chores, thus initiating a double journey. Even with the perceptive growth of women acting as entrepreneurs, several authors point out some barriers faced by women in this condition. Considering that female entrepreneurship has great economic potential, the present work aims to understand the challenges and achievements of the enterprising street vendors in Montes Claros, who seek social and economic inclusion. It started with the importance of understanding the reasons that led the marketers to choose to undertake and how they deal with the multiplicity of tasks, in their personal and professional lives, often becoming considered the breadwinner of their families. The research is characterized as bibliographic and field. In this way, data were collected through semi-structured interviews with the entrepreneurs, meaning a formal procedure of obtaining information through the speech of the respondents. The results show that among the biggest challenges faced by women entrepreneurs are: lack of capital to be invested, reconciling personal and professional life and the oscillation of the market/economy. According to the results obtained, it can be concluded that the main reason women take to undertake is: to do what they like, and even with the multiplicity of tasks there is a flexibility of schedules that can be favorable mainly for those who are mothers. . Since the main achievements are focused on material goods such as: higher income, acquisition of real estate, travel, among others, and consequently social inclusion.

Downloads

Download data is not yet available.

Metrics

Metrics Loading ...

Article Details

How to Cite
da Silva, W. T., Bianca do Nascimento Toneli, & Jaqueline Rodrigues Aguiar. (2023). WOMEN ENTREPRENEURS CHALLENGES AND ACHIEVEMENTS IN SEARCH OF SOCIAL AND ECONOMIC INCLUSION: A CASE STUDY OF FAIR SELLERS IN MONTES CLAROS/MG. E3 — Revista De Economia, Empresas E Empreendedores Na CPLP, 9(2), 55–65. https://doi.org/10.29073/e3.v9i2.758
Section
Articles
Author Biographies

Wilian Toneli da Silva, Instituto Federal do Norte de Minas Gerais

Doutorando em Ciência da Informação, Docente do Instituto Federal do Norte de Minas Gerais (IFNMG), Brasil.

Bianca do Nascimento Toneli, Unimontes

Bianca Toneli

Unimontes

Graduação em Administração e Gastronomia

38 991949907

Jaqueline Rodrigues Aguiar, Unimontes

Jaqueline Aguiar

Enfermeira

Mestre em Geografia da Saúde

References

BARROS, A.J.S e LEHFELD, N. A. S. Fundamentos de Metodologia: Um Guia para a Iniciação Científica. 2ed. São Paulo: Makron Books, 2000.

BELLE, Françoise. Executivas: Quais as Diferenças na Diferença?. In: CHANLAT, J. F. (Org.). O Indivíduo na Organização: dimensões esquecidas. São Paulo: Ed. Atlas, 1994. v.2. p. 195-231.

CAIXETA, N. Poderosas!. Exame, ed. 687, ano 32, n. 9, p. 122-133, 5 maio 1999.

CARREIRA, D.; AJAMIL, M.; MOREIRA, T. A Liderança Feminina no Século 21. São Paulo: Cortez, 2001.

CARTER, N.; ALLEM, K. Size determinants of women-owned business: choice or barriers to resources?. In: Special Entrepreneurship and Regional Development Journal, v. 9, n. 3, p. 211-220, 1997.

CHURCHILL JR., G.A. Marketing research: methodological foundations. Chicago: The Dryden Press, 1987.

COSTA, P.A.; PEREIRA, H.; LEAL,I. Convencionalismo e sexismo numa população. Psicologia da saúde. Aveiro: Universidade de Aveiro, 2012. P.102-106

FILION, L. J. Empreendedorismo: empreendedores e proprietários-gerentes de pequenos negócios. RAUSP. São Paulo, v. 3, n. 2, p. 05-28, abril/jun. 1999a. Paulo, v. 39, n. 4, p. 06-20, out./dez. 1999b.

GIL, A.C. Como elaborar projeto de pesquisa. 3ª ed. São Paulo: Atlas, 1996.

GLICK, P.: FISKE S.T. The ambivalent sexism inventory. Journal of Personalityand social Psichology , p.491-512, 1996

GLOBAL ENTREPRENEURSHIP MONITOR. Relatório Global de Empreendedorismo no Brasil. – Curitiba. IBQP: 2012.

GONSALVES. Iniciação a Pesquisa Cientifica. Campinas. São Paulo. Editora Alínea, 2001.

MACHADO, H. V. Identidade empreendedora de mulheres no Paraná. 2002. 187p. Tese (Doutorado em Engenharia de Produção) – UFSC, Florianópolis.

OLIVIER, M. Estudos feitos em sala de aula. Vitória:Ufes, 2002.

ORGANISATION ECONOMIC CO-OPERATION AND DEVELOPMENT. Proceedings of women entrepreneurs in small and medium enterprises. Paris: OECD, 1998.

ORSER, B.; RIDING, A. An empirical study of gender challenges of exporting study for women-owned business. Disponível em http://www.icsb.org/ pubs/2000/papers/index.html. Acesso em 15/12/2001.

PARASURAMAN, S.; GREENHAUS, J. H. Integrating Work and Family. Westport, Connectcut: Praeger Publishers, 1997

STILL, L.; TIMMS, W. Women in small business: towards a new paradigm. Disponível em: <http://www.icsb.org/pubs/1998/papers/index.html. Acesso em: 15 dez. 2001.